Small Business Marketing – Coupons: Yay, or nay?
Have you ever heard this — “We don’t offer coupons – it cheapens our company!”
Or…
“I don’t think they will be a loyal customer they just want a deal!”
Or…
“I don’t need to offer a coupon I get business without them!”
I have to disagree…
Perhaps I agree back in the days of running an ad in your local newspaper only to hear the phone ring off the hook from all those people who had a ton of extra money from the real estate deal they just did, or the Internet stock they bought as an IPO – and tripled in the first two days.
Well let’s face it for most of us those days are long gone.
Speaking from experience I can honestly say I’m a coupon cutter!
There, I admitted it!
I’m always looking in the local paper and magazines for a two for one dinner entree, or doing a Google search for car wash coupon or Office Max discount…
With this in mind, that’s why with my business, Quality Service Pros, we offer a FREE $25.00 gift card to use with many services like:
- Pest Control,
- Web Design,
- Plumbing,
- Window Cleaning,
- Pressure Cleaning,
- Commercial Cleaning,
- Electricians,
- Glass and Mirror Companies, and
- So much more!
What we are finding is people want coupons and are happy when they are saving money…
So be warned by not running a coupon may lose that business to those who are!
Let me know what you think by commenting below, I’d love to hear your feedback!
- Jason
PS – Be sure to check out and get your FREE $25.00 Quality Service Pros Gift Card!
















Small Business Tip – This Special is for New Customers Only! | Create Small Business Success Says:
[...] hate to see you pick up a new one only to lose a regular customer because you wouldn’t honor a coupon. It’s just as important to keep the existing customers coming back as it is to grab up new [...]
Posted on June 2nd, 2010 at 12:42 pm